Thursday, August 26, 2010

Stupid

The title of this post is STUPID
This is not a word that we use in our family. I find it to be a very ugly word and my kids know it.
They try every once in awhile to call the door frame that they ran into stupid, or the bed post that scraped their leg as they ran by, yea, they try to get away with calling it stupid.

But I hate this word. It is very hurtful and derogatory.

So tell me what my kids get when a big brand name comes out with the ad:
BE STUPID.
Yup, that is exactly what the ad says in BIG, BOLD print.
Then there are the little signs in different parts of the city that are just totally uncalled for, in my humble opinion such as:

There is a picture of a girl on a ladder. She is standing on a high rung of the ladder in front of what looks like a video surveillance camera. She is in high heels, jeans and a white tank top...
that she is pulling up to reveal her bare breasts in front of the camera....
the caption reads:
"Smart has brains, stupid has balls"...
really?, It takes balls to degrade a woman's body by revealing her breasts to some unknown security watchman, or better yet, probably just onto a computer that has recorded it for the whole world to see her breasts?

Well this is one lady that has brains, is smart...and has balls. And I don't have to show my breasts to be considered ball-sy!
I will not be purchasing clothing from this company anymore...

(I'm not sure if I name the company here if that is considered slander, so I won't...but these ads are making me so mad that I at least had to blog about it)


8 comments:

BLOGitse said...

As you know I'm a curious person - tell me the name of the company!
Leave a comment (on my blog because I can not follow this comment chain) and I check it out...
I don't believe this kind of STUPIDITY is still going on....argh!

ps. if you had Disqus I could follow your comment chain...

mythopolis said...

What a demeaning ad! Stupid is a stupid word. However, bed posts that strike out at young children are just mad they have to stand around all day...and night.

NicoleB said...

That sounds like one weird company.
That ad is just out there... :(

Mh, I never considered stupid as an offensive word, but now you made me think about it,... it is, sin't it?

lailani said...

I am appalled by the change in what is on tv in front of our children - what steps marketing takes and the environment they change in the process. Another aspect of life that makes my heart heavy lately.

Gabriela said...

huh, I'm curious too. Let me know what the comapny is-I'll happily boycott with you.

Miss you!

Brenda said...

I think I've seen some of these adds, not the specific one you mention, but others with the same message. Senseless and degrading.

Lucy said...

We don't use the word stupid, either. But I have to agree with your usage in this post. What a demeaning ad! I don't think it would be slanderous at all to mention the name of the company. In fact, I think everyone who sees the ads and finds them offensive should mention it on their blogs or Facebook and boycott. The company needs to know that their ads are offensive and boycott would get their attention.

Fabiola said...

I first read your post and since I am too curios to wait for your response, I goggled the Ad. I CANNOT believe such a "prestigious" company on the designer world would do this.

It is really offensive.

I think we should all boycott them.

I hope you are doing well and things are starting to settle on the moving subject.